Part I: “How to Benefit From the Environment That Never Sleeps”

Talking on the telephone is here to stay! It always adds a personal touch and allows one to build lasting relationships. However, in today’s social media environment the telephone alone does not allow businesses to maximize their connection with prospects and customers. The use of social media channels is ever growing. A February 2020 article by Oberlo (www.oberlo.com) highlighted a few key statistics. 5 billion social media users (i.e. roughly 45% of the population) 54% of Social Browsers use social media to research products On average, people spend 3 hours per day on social networks and messaging With prospects and customers living across the Globe, social media channels are a “win-win” to any businesses’ Marketing Strategy. This post is Part I in a series of several posts to highlight how…